Lazure
Lazure Moments: AI Chat

Catch every visitor at the moment of intent. Booked before they leave.

An AI chat on your highest-intent pages that answers from your knowledge base, qualifies against your ICP, and routes by your rules, then books the meeting inside the conversation.

northwind.com/pricing
Pricing moment · live
Starter
Pro
Scale
READING SCALE · 2 MIN ON PAGE
Lazure Moments
Answers from your knowledge base
3RD VISIT THIS WEEK · READING PRICING
How Moments works

From the moment of intent to a meeting on the calendar, in one conversation.

01Step 01 · Trigger

Starts where intent is highest.

Behavioral triggers open a conversation on your highest-intent pages. Build a moment for the pricing page, the comparison page, a returning trial, or a target account, each with its own automated chat workflow.

Moments
Pricing page
2+ visits this week
Comparison page
any visit
Returning trial
opened pricing twice
Target account
any page
one automated chat workflow per moment
02Step 02 · Answer

Answers like your best SDR would.

Real AI, trained on your knowledge base. It answers pricing, product, and FAQ questions the way an SDR would, grounded in your own documents, not scripted replies, and around the clock.

Conversation
Is there a discount if we pay annually?
Yes. Annual billing saves 20% on every plan, and you can switch at renewal.
PricingProductFAQ
answered from your knowledge base · not scripted
03Step 03 · Qualify

Qualifies without a form.

It reads intent through the conversation, captures the work email, and enriches on the way in. The visitor is scored against your ICP before anyone on your team is pulled in.

Qualification
Work emailcaptured in the chat
CompanyNorthwind · 240 people
RoleHead of RevOps
ICP fitTIER 1
no form · enriched on the way in
04Step 04 · Route

Routed by your rules.

Ownership and duplicate checks first, then round-robin or territory, with personalization and intent routing per your rules. The conversation lands with the right rep the same way your leads do.

Routing
Account ownernone yet
Duplicatenone
TerritoryWest
MR
Routed to Marcus Rivera
territory · round robin
the same rules that route your leads
05Step 05 · Book

Booked inside the chat.

High-intent visitors book on the right rep's calendar without leaving the conversation: no form, no back-and-forth, no redirect. Others hand off to the AE with the conversation attached.

Booking
Marcus covers teams your size. Here are his next openings:
Tue 11:00Tue 2:30Wed 10:00Wed 3:00
Booked · Tue 11:00 with Marcus
scheduling widget inside the chat · no redirect
06Step 06 · Record

Every word on the record.

The chat lands on the same contact the rest of your motion works, with the transcript, the enrichment, and the fit, synced to your CRM.

Lead record
Chat startedPricing page · 3rd visit
Transcript attached12 messages
Meeting bookedTue 11:00 · Marcus Rivera
Synced to CRMcontact · activity · owner
one record · the whole conversation
07Step 07 · In-product

Answers product questions inside the app. Trained on your docs.

The same Moments AI chat continues after signup, trained on your product docs and changelog. Every message adds to the lead record, so your AE knows where they got stuck.

Inside your product
app.northwind.comTRIAL DAY 3 · SIGNED IN
How do I raise the API rate limit?
It's under Settings, then API. Want me to walk you through the throttling options?
Product docsChangelog
every message on the lead record · your AE sees where they got stuck
08Step 08 · Account

Knows the account before they type.

Account identification names the company behind the visit, and ABM and intent targeting shape the moment to it, so a target account gets a conversation that opens with full account context.

Account identification
N
Northwind
Identified from the visit
TARGET ACCOUNT
Welcome back, Northwind team. Want the rollout plan we sketched for your RevOps group?
account identification · ABM and intent targeting
Where Moments fits

Intent peaks on the page. Moments meets it there.

A visitor reading your pricing or comparison page is closer to buying than any form fill. Moments answers, qualifies, and books them in the conversation, then hands your rep the whole exchange on the lead record.

A high-intent visit
Intent on the page
Pricing pageComparison pageReturning trialTarget account
The moment it matters
Moments
Answered, qualified, booked
Knowledge baseICP fitYour rulesInline calendar
THE CONVERSATION
After
On the record
Lead recordCRM-syncedRep briefed
Nothing to re-ask

Intent doesn't wait. Neither should your answer.

See Moments live on your own pricing page, answering from your knowledge base, qualifying against your ICP, and booking the meeting before the visitor leaves.

Book a demo