From a blank canvas to a form your CRM actually understands, all in one builder.
Build any form in clicks.
Start from a template or a blank canvas and build any form from a full field palette, contact, text, selection, layout, and compliance. Click a field to add it, set its width, rules, and conditional logic, then preview and publish. No code, no ticket to design.
It looks like you built it. Because you did.
Your logo, your colors, and two independent corner dials, one for inputs, one for buttons, matched to your site down to the pixel. Visitors see your brand, not a vendor's widget.
Junk never makes it through the door.
Require work emails, block free and disposable providers, and blacklist specific domains, per field. Add captcha and consent where you need them, so your team wakes up to real people, not noise.
Mapped to your CRM, custom fields and all.
Standard fields map in a click. The custom fields every other tool quietly drops, product line, ARR band, plan interest, land exactly where they belong. Because the value arrives clean, you can route leads on what they actually filled in.
Bring the forms you already run.
Connect HubSpot, Webflow, Framer, Typeform, raw HTML, your Meta ad forms, the Lazure SDK, or any webhook. Lazure extracts and maps their fields, custom ones included. No rebuild, no rip-and-replace.
Publish, embed, and watch it convert.
Share a link or drop in an embed, then track the whole funnel, views to starts to submissions to conversion, with submission trends and GA4 events. Know which forms earn pipeline and which need work.